Why duplication matters

People spend very little time engaging with content. Find forums online that are related to your sites niche and get involved within that community. Reply to threads, answer peoples questions, offer advice, etc. This all helps to build up your reputation as someone who is an expert within that niche …

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Clarification about authority sites

Google is pretty good at understanding the general context of a site’s content. User signals are behavioral patterns of users which Google uses to establish the rankings of your website in the search results. For instance: users click on a result in the search engines and after that, they …

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Making Changes Early and Often

One part of SEO many have heard of is keyword research. After all, every time we use a search engine, we’re using a keyword (the name is a misnomer, most keywords have more than one word in them!) An organic search strategy that involves a dedicated consumer focused approach …

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Go great or go home

As our internet ecosystem has evolved, we have shared increasing amounts of personal data with services we use every day, from social networks to search engines. They then use this data to tailor the content they provide us with to what they think will be most appealing, engaging or relevant …

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Minimize link depth

Google’s featured snippet is a tool through which Google interacts with searchers. The more inputs Google receives from searchers, the better becomes its understanding of what they want. Sometimes, your site will need some downtime, so you can fix things or update plugins. Most of the time, this tends …

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Find the right Chinese keywords

Search engines are more likely to give your website a good rating if you are popular amongst users because of the user-friendliness and the ability of your site to create user engagement by giving them relevant and beneficial content and making it easy to understand. f you are familiar with …

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More about the pros and cons of link building

Don't limit your ideas; brainstorm whatever subjects and phrases could lead the kinds of visitors you want to your site. Type them into a spreadsheet. Your brainstorming will "prime the keyword pump." Longer content is preferred over shorter content since it can cover a topic in greater detail. Data shows …

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Analytical mind-set

Many marketers are so focused on building out site hierarchy, wireframing and design of the site that they lose site of content development. SEO is a huge part of content development, but when content becomes an afterthought during web redesign, and the focus is on getting the new site live …

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Align your SEO copywriting efforts with the conversion funnel

Any discrepancies might cause Google to NOT show your business' information on a search result page. If possible, secure your site’s connections with HTTPS. Encrypting interactions between the user and your website is a good practice for communication on the web. The search engines must execute multiple tasks very …

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Which SEO tactics pay the greatest dividends?

Search engine algorithms will continue to become more sophisticated. The intro of the article should be short, focused, and to the point. This will help the reader prepare for what they are going to learn from reading the article. Google cares the most about editorial links, or links included in …

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Intrigue your audience to stick around

You should monitor each backlink you create or earn and verify if it carries any SEO value. There are many ways to market your business online and they all work in very different ways. One of the best options for new businesses is called search engine optimisation or SEO for …

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Install CDN To Enhance Page Load Time

A well-structured and easy to read site allows search engines to navigate successfully. Considering the user experience for your customers before you build your site makes this process much simpler. Making content 3-clicks-away is advised, if users can’t find what they’re looking for they’ll return to Google …

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